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To send personalized videos at scale in HighLevel (GHL), create your video in Sendspark and add personalization such as “Hi [First Name],” then click Share Video and choose a HighLevel option: Lead Connector for sales and automated sequences, or Lead Connector Marketing for HTML marketing emails. Copy the share code, paste it into your HighLevel campaign, and each recipient’s first name is pulled in automatically.

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Key takeaways

  • HighLevel offers two share options: Lead Connector for sales communications and one-to-one automated sequences, and Lead Connector Marketing for HTML and templated marketing emails.
  • Add personalization in Sendspark’s video page editor, such as text above the video (“Hi [First Name]”) and dynamic variables below it, plus a clear call to action.
  • Paste the copied share code into the matching section of your HighLevel campaign; no additional editing is required after pasting.
  • Personalization works automatically, pulling in each viewer’s first name when contacts receive the emails.
This guide walks you through using Sendspark’s HighLevel (GHL) integration to send personalized videos at scale through your email sequences and marketing campaigns. You’ll learn how to create personalized videos and seamlessly integrate them into your HighLevel workflows.

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Creating Your Personalized Video

  1. Create your video in Sendspark by either:
  • Recording a new video using our web-based recorder or Chrome extension
  • Uploading an existing video file
  1. Navigate to the video page editor to add personalization elements
  2. Add personalized text above your video (e.g., “Hi [First Name]” or “Video for [First Name]”)
  3. Include additional text below the video using Dynamic variables as needed
  4. Add a clear call to action telling viewers what to do after watching
Tip: Always include a call to action to guide your viewers on the next steps after watching your video.

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Sharing Videos in HighLevel

  1. Click the Share Video option in your Sendspark video
  2. Select the appropriate HighLevel integration option:
  • Lead Connector: For sales communications, one-to-one emails, and automated sequences
  • Lead Connector Marketing: For HTML marketing emails and templated campaigns
  1. Copy the provided share code
  2. Paste the code into the appropriate section of your HighLevel campaign

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Understanding the Two Integration Options

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Lead Connector (Sales & Automation)

Use this option for:
  • Sales communications and audits
  • One-to-one email sequences (even when automated)
  • More natural-looking email integration

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Lead Connector Marketing

Use this option for:
  • HTML marketing emails
  • Templated email campaigns
  • Polished marketing communications

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Final Steps

  1. Paste your chosen share code into HighLevel
  2. Resize the video preview if needed to ensure optimal display
  3. Test your campaign - the integration will automatically pull in each viewer’s first name for personalization.
Note: No additional editing is required after pasting the code into HighLevel. The personalization will work automatically when your contacts receive the emails.

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Frequently asked questions

Create your video in Sendspark and add personalization in the video page editor, then click Share Video and select a HighLevel option. Copy the share code, paste it into the matching section of your HighLevel campaign, and test. Each viewer’s first name is pulled in automatically.
Use Lead Connector for sales communications, one-to-one email sequences (even automated), and a more natural-looking email integration. Use Lead Connector Marketing for HTML marketing emails, templated campaigns, and polished marketing communications.
No. No additional editing is required after pasting the share code into HighLevel. The personalization works automatically when your contacts receive the emails; you can resize the video preview if needed for optimal display.
Personalization is set up in Sendspark’s video page editor, where you add text such as “Hi [First Name]” and dynamic variables. When contacts receive the email, the integration automatically pulls in each viewer’s first name.
Updated July 2026.