Engage is a sales automation platform built by ZoomInfo. With Engage, you can create prospecting campaigns that include automated emails, calls, SMS messages, and social connection tasks to scale yourself and connect with new customers.

Personalized videos can help you get up 16x higher engagement from prospecting emails. Sendspark's Engage Integration makes it easy to embed dynamic videos in Engage emails that automatically adapt to your prospect's name, company, and other personalized information.

Watch the video or follow the steps below:

When you create your video message in Sendspark, you can use dynamic variables as placeholders for your viewer's first name, company name, and job title.

You can add dynamic variables to both the video share page and the video thumbnail (which is the video preview recipients see in the email).

Video Share page:

Video thumbnail:

When you send your video in Engage, these variables will automatically populate with the correct viewer's information.

If the contact information is unknown, Sendspark will display fallback variables.

Click the Share Video purple button

Under "Share with Personalization," click on Engage.

This will copy the Engage video snippet to your clipboard.

(Note, if you don't see Engage on the share modal, you can follow these steps to modify your shortcuts)

Now, you can go over to Engage and create a new template.

Paste your Engage video snippet right into your template.

That's it! You can save your template and use it to send dynamically personalized videos.

Now, you can use your personalized video template from anywhere in Engage, including:

When you select your video template, the personalization tokens for your viewers will populate, so you can send one video to many people, and still deliver a personalized experience.