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Sendspark offers three ways to share videos in HubSpot depending on your hub and use case: Copy Thumbnail for templates, Sales Hub for personalized landing pages, and Marketing Hub for HubSpot’s email builder. Each method starts from the Share button on your Sendspark video, then pastes into HubSpot.

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Key takeaways

  • Copy Thumbnail works in Sales Hub and Templates, and is best for sending specific videos to leads or customers on a regular basis.
  • Sales Hub adds personalization variables like recipient name, company name, and job title, plus custom landing pages.
  • Marketing Hub is designed for HubSpot’s email builder and automatically sizes the video thumbnail correctly via an HTML element.
  • Only use Marketing Hub inside HubSpot’s email builder; Copy Thumbnail and Sales Hub won’t work properly in that environment.
This guide explains the three different methods for sharing Sendspark videos in HubSpot, depending on your specific use case and which HubSpot hub you’re working in.

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What are the three sharing methods?

Sendspark offers three sharing options for HubSpot integration:
  • Copy Thumbnail: Works in Sales Hub and Templates
  • Sales Hub: Includes personalization variables and custom landing pages
  • Marketing Hub: Designed specifically for HubSpot’s email builder

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Method 1: Using Copy Thumbnail in Templates

Best for sending specific videos to leads or customers on a regular basis, like weekly updates to new customers.
  1. In your Sendspark video, click the Share button
  2. Select Copy Thumbnail
  3. Navigate to HubSpot → Conversations → Templates
  4. Create or edit a template
  5. Paste the copied thumbnail directly into the template
  6. Click Update existing template
Note: The template editor may not display thumbnails perfectly, but they will appear correctly to email recipients.

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Method 2: Using Sales Hub with Personalization

Choose this method when you want to add personalized variables like names, company names, or job titles to your video landing page.
  1. In your Sendspark video, click the Share button
  2. Select Sales Hub
  3. Click on the video thumbnail to access the edit section
  4. Customize the landing page with personalized headers and messages
  5. Add variables such as:
  • Recipient name
  • Company name
  • Job title
  1. Copy the Sales Hub link
  2. Paste into your HubSpot email or template
Tip: Both Copy Thumbnail and Sales Hub options work for both templates and direct emails sent from contact profiles.

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Method 3: Using Marketing Hub for Email Builder

Use this method when you want full control over email design and proper thumbnail sizing in HubSpot’s advanced email builder.
  1. Navigate to HubSpot → Marketing → Email
  2. Create or edit an email template
  3. In the email builder, click More and select the HTML element
  4. Drag the HTML element to your desired location
  5. In Sendspark, click Share → Marketing Hub
  6. Copy the provided HTML code
  7. Paste the code into the HTML element in HubSpot
  8. The video thumbnail will automatically size correctly
Important: Only use the Marketing Hub option when working in HubSpot’s email builder. Copy Thumbnail and Sales Hub won’t work properly in this environment.

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How do I test my video integration?

Before sending to your contacts:
  1. Use HubSpot’s Send test email feature
  2. Verify that video thumbnails appear as clickable GIFs
  3. Test clicking on thumbnails to ensure they open your Sendspark videos
  4. Check that personalization variables display correctly (for Sales Hub method)
Tip: The email builder provides better thumbnail management and sizing compared to basic templates, making it ideal for professional email campaigns.

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Frequently asked questions

Use the Marketing Hub method. Paste its HTML code into an HTML element in the email builder and the thumbnail will size correctly. Copy Thumbnail and Sales Hub won’t work properly in that environment.
Use the Sales Hub method, which lets you customize the landing page and add variables such as recipient name, company name, and job title.
Both Copy Thumbnail and Sales Hub work for templates and direct emails sent from contact profiles.
Use HubSpot’s Send test email feature, verify that thumbnails appear as clickable GIFs, test that clicking them opens your Sendspark videos, and check that personalization variables display correctly for the Sales Hub method.
Updated July 2026.