With Sendspark's + Hubspot Sales Hub Integration, you are able to send hyper-personalized video emails in Hubspot.
Why Send Personalized Videos in Hubspot Sales Hub?
Adding a bit of personalization can increase email engagement by up to 16x. Sendspark's Hubspot Sales Hub integration provides a simple way to personalize videos at scale.
To get started, read the article or watch the video:
How to Send Personalized Videos at Scale in Hubspot Sales Hub
1. Create your video in Sendspark
When you create your video message in Sendspark, you can use personalization tokens, like {{first name}}, {{job title}}, and {{company name}}.
When you send your videos in Hubspot, these variables will automatically populate with the correct viewer's information.
If the contact information is unknown, Sendspark will display fallback variables.
2. Add to a Hubspot template
Under "Share with Personalization" click Hubspot Sales Hub.
Note, if you don't see Hubspot Sales Hub on the share modal, you can follow these steps to modify your shortcuts.
This will copy the Hubspot video snippet to your clipboard. Now, you can go over to Hubspot and create a new template.
Paste your Hubspot video snippet right into your template.
Save your new template!
3. Share your video email
Now, you can use your personalized video template from anywhere in Hubspot Sales Hub, including:
Direct emails to customers in Hubspot
Direct emails in Gmail / Outlook, as long as you have the Hubspot Chrome Extension installed
Sequences
When you select your video template, the personalization tokens for your viewers will populate, so you can send one video to many people, and still deliver a personalized experience.
Additional Resources for Integrating Sendspark and Hubspot
As a Sendspark + Hubspot user, you might want to take advantage of these additional features!
Record and share videos right from Hubspot emails
Add your Hubspot tracking code to Sendspark to see Sendspark views right in your contacts' timelines.