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Dynamic Video Campaigns: Configuring Error Handling for Dynamic Backgrounds

Written by Dan Delauretis

📖 Overview

When generating videos in a Dynamic Video Campaign, it's possible that some videos using Dynamic Backgrounds may fail to generate.

Common reasons include:

  • 🌐 The background URL is inaccessible.

  • 🔒 The website blocks automated requests, API calls, or bot traffic.

  • 🛡️ Security settings prevent Sendspark from retrieving the page content.

By default, Sendspark will use fallback data and continue generating the video.


⚙️ Configure Error Handling

1️⃣ Open the Campaign Options

In the first step of your Dynamic Video Campaign, click the ⋮ (three-dot menu).

2️⃣ Open Error Handling

Select Error Handling from the dropdown menu.

3️⃣ Choose How Sendspark Should Handle Failures

You'll see two options:

✅ Generate video using fallback data

If the Dynamic Background cannot be generated, Sendspark will use the fallback content configured in your campaign and continue generating the video.

🚫 Do not generate, show an error, and let me update information

If the Dynamic Background cannot be generated, the video will not be created.

Instead, Sendspark will display an error so you can review and update the information before trying again.

🎨 Configure Your Fallback Content

You can configure the fallback content directly in Step 1 of your Dynamic Video Campaign.

Set up a one-time fallback or a default one for all future campaigns

🟠 How to Identify Fallback Videos

After videos are generated, any video that used fallback content will be easy to identify.

Look for:

  • 🟠 An orange status indicator

  • ▶️ An orange play button

These indicators show that the video was generated using fallback content rather than the intended Dynamic Background.

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