> ## Documentation Index
> Fetch the complete documentation index at: https://help.sendspark.com/llms.txt
> Use this file to discover all available pages before exploring further.

# How to Send Personalized Videos with Groove

> Add personalized Sendspark videos to Groove in a few steps — with play-in-email support and an automatic GIF fallback.

Embedding a Sendspark video in Groove takes about two minutes: copy the email embed code from Sendspark, then paste it into Groove. Recipients whose email clients support video see it play inline; everyone else gets an automatic GIF preview that links to the full video.

## Key takeaways

* Sendspark gives you an **email embed code** you add to Groove — no developer required.
* Videos **play inside the email** on supported clients; unsupported clients automatically show a **clickable GIF preview**, so every recipient can watch.
* Embedding video in email can lift click-through rates by **up to 400%** (Sendspark).
* The same Sendspark steps work across every tool, so your setup stays consistent whether you use Groove, HubSpot, or Mailchimp.

## Will an embedded Sendspark video play inside Groove?

Yes. When the recipient's email client supports embedded video, your Sendspark video plays directly inside the email. Whether it plays depends on the recipient's email client, not on Groove. See the current [list of email clients that support embedded video](https://blog.sendspark.com/which-email-clients-support-embedded-videos).

## What happens if the recipient's email client doesn't support video?

Nothing breaks. Sendspark automatically generates an animated **GIF preview** of your video as a fallback. The recipient sees the preview and clicks it to open and watch the full video in their browser.

## How to add a Sendspark video to Groove

<Steps>
  <Step title="1. Record or upload your video in Sendspark">Create a recording or upload an existing video from your library.</Step>
  <Step title="2. Click Share Video">Open the share options on the video you want to send.</Step>
  <Step title="3. Click Embed Video">Open the embed options.</Step>
  <Step title="4. Copy the email embed code">This is the snippet you'll paste into Groove.</Step>
  <Step title="5. Open your sequence step in Groove">Edit the email step in the Groove sequence or cadence you want to add video to.</Step>
  <Step title="6. Add the Sendspark video">Paste the email embed code into an HTML/code block, or insert the animated thumbnail linked to your video.</Step>
  <Step title="7. Personalize at scale (optional)">Use a Sendspark Dynamic Video merge tag so each recipient gets a video addressed to them. [Learn about Dynamic Videos](/getting-started-guide-dynamic-videos).</Step>
  <Step title="8. Activate and send">Turn the Groove sequence on and let it send your video to every contact.</Step>
</Steps>

## Frequently asked questions

<AccordionGroup>
  <Accordion title="Do I need a developer to add video to Groove?">No. You paste a Sendspark embed code — no custom code required.</Accordion>
  <Accordion title="Can I personalize the video for each recipient?">Yes. Use a Sendspark Dynamic Video campaign to personalize videos at scale, then add it the same way. [Learn about Dynamic Videos](/getting-started-guide-dynamic-videos).</Accordion>
  <Accordion title="How do I know if my recipients can see the embedded video?">Sendspark handles it automatically — supported clients get the inline video and everyone else gets the GIF fallback, so every recipient can watch.</Accordion>
</AccordionGroup>

## Need help adding videos to Groove?

Send us a message or a quick video and we'll be happy to help.

*Updated July 2026.*