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Video Recording Best Practices in Sendspark

Dan Delauretis avatar
Written by Dan Delauretis
Updated over a week ago

Overview

Sendspark is built to help teams stand out through short, personalized video messages used in sales, onboarding, follow-ups, and customer communication.

While Sendspark does not enforce a strict video length limit, shorter recordings are strongly recommended for the best and most reliable experience.


Recommended video length

Based on how Sendspark’s infrastructure is designed and optimized, we recommend keeping individual recordings around 15 minutes or less.

Videos within this range:

  • Process more reliably

  • Render faster

  • Are less likely to encounter errors

  • Align better with Sendspark’s primary use cases

Longer recordings may still be possible, but they fall outside the scenarios Sendspark is optimized for.


Why shorter videos work better

Sendspark prioritizes:

  • Speed and reliability

  • Efficient video processing

  • Consistent playback across devices and email platforms

As video length increases (for example, 30–60+ minutes):

  • Processing time increases significantly

  • The likelihood of processing issues rises

  • Errors or stalled processing become more common

This is not a bug, but a reflection of how the platform is designed.


If you experience processing issues

If you encounter recording or processing errors, the first troubleshooting step we recommend is to:

  • Reduce the video length

  • Split the content into multiple shorter recordings

In many cases, keeping videos closer to 15 minutes or less resolves these issues.


Intended use cases for Sendspark

Sendspark works best for:

  • Personalized sales outreach

  • Follow-ups and check-ins

  • Short demos or explanations

  • Customer onboarding

  • Support responses

These use cases benefit from concise, focused videos rather than long-form recordings.


When long-form video may be a better fit elsewhere

If your workflow requires:

  • Webinars

  • Training sessions

  • Long presentations

  • Extended recordings (30–60+ minutes)

A platform designed specifically for long-form video recording and hosting may be a better fit, with Sendspark used for personalized communication and linking when needed.


Summary

  • Sendspark does not enforce a strict video length limit

  • Shorter videos provide the best reliability and performance

  • Recording around 15 minutes or less is strongly recommended

  • Longer videos may work, but are more likely to encounter issues

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